Marketing Operations Specialist (PHX)
We are seeking a Marketing Operations Specialist who will oversee our digital marketing operations and guide the digital marketing specialists in maximizing Matthews online presence. The ideal candidate is a self-starter with a strong analytical mindset, excellent communication skills, and a proven track record of successfully implementing marketing automation and digital performance improvement. You are able to execute on multiple high-priority tasks simultaneously, thrive in a fast-paced and ever-changing environment, and apply a positive, hard-working attitude to your professional endeavors.
This role is based in our Scottsdale, AZ office and is not a remote position.
Responsibilities:
- Oversee and manage Hubspot platform and integration with other platforms
- Develop and implement marketing automation best practices – lead scoring, segmentation and nurture campaigns
- Manage compliance and data privacy regulations
- A/B test emails, forms and landing pages and analyze performance
- Create Hubspot reports and dashboards and provide suggestions for performance improvement
Requirements:
- 2-4 years of relevant digital marketing experience
- Ability to work in a fast-paced, demanding environment with rapidly changing priorities while maintaining strong attention to detail
- Excellent communication skills – written and verbal
- Ability to provide excellent customer service skills to our internal clients
- Mastery of HubSpot, Marketo, or transferable platform
MREIS™ is an Equal Opportunity Employer; employment with MREIS™ is subject to proven merit, competence and qualifications and will not be influenced in any manner by race, color, gender, religion, national origin/ethnicity, disability status, veteran status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.