Make no Mistake: Brick-and-Mortar Is “Paramount” to the Retail Experience
The Synergy Between Online & Brick-And-Mortar Long before COVID-19 spread, retailers were experiencing a different kind of epidemic: e-commerce was capturing consumer attention and pulling business away from in-store operators. Online shopping’s growth seemed at odds with brick-and-mortar retail, and investors launched defensive acquisitions and operations strategies in response. That was a mistake, says Matt […]
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