Some media have reported that the restaurant industry is dying, as a health conscious demographic dominates the consumer category. Their supporting evidence refers to chain giants, such as Pizza Hut, closing down hundreds of locations.
On the contrary, the National Restaurant Association’s 2019 State of Industry Report claims that the industry is to reach $863 billion in 2019 sales. This could largely be attributed to fast-casual restaurants, who offer chef-driven menus, healthy alternatives, and creative dining concepts, all while still offering speed and convenience.